Making your employer brand attractive: our advice

In the recruitment jungle, it is admitted that making the most of it is not easy. In fact, new companies are being created every day and the number of job offers is becoming more and more attractive. Faced with this, a multitude of talents who don't know where to turn... To counter this trend and allow your employer brand to stand out, here are Meet My Job's tips.

The transparency map

At Meet My Job, this is one of our key values. Indeed, it would not be appropriate to create a page for your employer brand without paying close attention to the transparency of your company. Ideally, talent should find answers to all their questions when they learn about your company. According to studies (Manpower and Stepstone), almost all candidates consult the information available about a company during their search. Among them, 67% would say they can't find enough content... We have to change the situation, it's essential for several reasons.

Firstly, the talents who apply to join your structure will already be aware of your corporate culture, a typical day at your offices, etc. No time wasted because the candidates who ask for your attention will be those who show a real desire to join your company. It is with all the cards in hand that they will make the decision to apply. So don't hesitate because even the smallest details can be relevant, trust us. 

Second, once all this information is in hand, talents will have the opportunity to have a frank view of your company. No unpleasant surprises or disillusionment. Indeed, by already having the impression of having a foot in your structure, talents will be more inclined to project themselves in the long term. This helps avoid hiring mistakes and employees who throw in the towel a few months after getting on board. In fact, we make it a point of honor to flourish at work and we advocate for a world where professional fulfillment is a norm. To do this, projecting an honest image to potential future employees is the first step.